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How to Create an Editorial Calendar

Get started testing which days work best to post on each social media platform you use. Download our simple complimentary guide to creating your own editorial calendar.


social media editorial calendar


Identify goals 

Before developing and executing your social media marketing plan, set clear, attainable goals.


Select platforms

Instead of posting anywhere and everywhere, choose platforms that your ideal personas use.



Follow your plan, speak in your social voice and post consistently on relevant platforms.


Measure & adjust

Analyze your posts' performance and extrapolate as to why they're performing well or not.

Download the eBook

An editorial calendar is your road map to digital and social media marketing success. Take your goals, your brand and your resources into account and find what works best for you.